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How much will the iPhone 18 Pro cost?

iPhone 18 Pro starts at $1,099 for 256GB. The Pro Max starts at $1,199. The iPhone Fold starts at $1,999.

Last updated: (5 days ago)By Marcus Chen

The iPhone 18 Pro starts at $1,099 in the US for the 256GB model, the same as the iPhone 17 Pro launch price. Apple has held Pro iPhone pricing flat for three consecutive years.

How much will the iPhone 18 Pro cost in the US?

  • 256GB: $1,099
  • 512GB: $1,299 (+$200)
  • 1TB: $1,499 (+$400)

How much will the iPhone 18 Pro Max cost in the US?

  • 256GB: $1,199
  • 512GB: $1,399 (+$200)
  • 1TB: $1,599 (+$400)

How much will the iPhone Fold cost in the US?

  • 256GB: $1,999
  • 512GB: $2,199 (+$200)
  • 1TB: $2,499 (+$500)

Will Apple raise prices this year?

Apple is expected to keep iPhone pricing flat in the US for the 2026 lineup. There are two reasons:

  1. The A20 chip 2nm process is more expensive to manufacture, but Apple has been able to absorb the cost increase without passing it to consumers.
  2. The iPhone Fold premium pricing ($1,999+) creates room for the rest of the lineup to remain at the same price points.

Will the standard iPhone 18 be cheaper?

No, the standard iPhone 18 is expected to start at $899, the same as the iPhone 17. The iPhone 18e will start at $599, the same as the iPhone 16e.

How does the iPhone 18 Pro price compare internationally?

International pricing varies by region due to taxes, import duties, and currency exchange rates. The iPhone 18 Pro is expected to start at:

  • UK: £1,099
  • Germany: €1,249
  • Japan: ¥159,800
  • Australia: A$1,799

These prices include VAT/sales tax. The US price ($1,099) is notably lower than international prices because the US price is before sales tax.

Will carriers offer trade-in deals?

Yes, all major US carriers (Verizon, AT&T, T-Mobile) are expected to offer aggressive trade-in deals for the iPhone 18 Pro. The best deals typically come with a new line or a plan upgrade, and trade-in values for older iPhones can reach $600-$1,000.

For more on whether to upgrade, see our iPhone 18 vs iPhone 17 comparison.

What is the iPhone 18 Pro monthly payment plan with Apple?

Apple offers the iPhone Upgrade Program and Apple Trade In, which lets you pay for the iPhone 18 Pro over 12 or 24 months at 0% APR with Apple Card, or 36 months with the iPhone Upgrade Program. Typical monthly payments:

  • iPhone 18 Pro 256GB: $45.79/month for 24 months
  • iPhone 18 Pro 512GB: $54.12/month for 24 months
  • iPhone 18 Pro 1TB: $62.46/month for 24 months
  • iPhone 18 Pro Max 256GB: $49.96/month for 24 months

The iPhone Upgrade Program includes AppleCare+ and an annual upgrade option, while the Apple Card monthly installment does not.

Will the iPhone 18 Pro be cheaper on Black Friday?

Probably yes, but not from Apple directly. Apple rarely discounts current-generation iPhones in its own store. Authorized retailers (Best Buy, Amazon, B&H Photo) and carriers typically offer $50-$150 off the iPhone 18 Pro during Black Friday weekend in late November 2026. If you can wait, Black Friday is a reasonable time to buy. If you want the new color (Dark Cherry or Light Blue), buy at launch — those colors tend to sell out first and are rarely discounted in the launch quarter.

How much will iPhone 18 Pro repairs cost out of warranty?

Apple has not yet published iPhone 18 Pro repair pricing, but based on iPhone 17 Pro pricing:

  • Screen replacement (front): $329
  • Screen replacement (back glass): $199
  • Battery replacement: $99
  • Camera module replacement: $349-$499 depending on which camera
  • Other damage: $599 flat fee

AppleCare+ for iPhone 18 Pro is expected to be $13.99/month or $269 for 2 years, which covers screen and back glass replacement with a $29 deductible and other damage with a $99 deductible.

Should I buy the iPhone 18 Pro at launch or wait?

Three reasons to buy at launch:

  1. You get the new colors (Dark Cherry and Light Blue are launch-only colors in the first month)
  2. You avoid the holiday rush for repairs and Apple Store appointments
  3. You can resell in spring 2027 when supply is constrained and used prices are high

Three reasons to wait:

  1. You can find launch-quarter discounts in November-December 2026
  2. You can read early reviews and find any unexpected issues with the device
  3. The standard iPhone 18 launches in spring 2027 — if you are not locked into Pro, the standard iPhone may be a better value

What about the iPhone 18 Pro trade-in value?

If you have an iPhone 15 Pro or newer, you can expect a meaningful trade-in credit toward the iPhone 18 Pro. Apple Trade In values for recent iPhones in good condition:

  • iPhone 17 Pro Max: up to $700 trade-in
  • iPhone 17 Pro: up to $600 trade-in
  • iPhone 16 Pro Max: up to $500 trade-in
  • iPhone 16 Pro: up to $430 trade-in
  • iPhone 15 Pro Max: up to $380 trade-in
  • iPhone 15 Pro: up to $320 trade-in

These are maximum values for devices in perfect condition with all original accessories. Actual trade-in values depend on the device condition, screen condition, battery health, and storage capacity. Carriers often run promotional trade-in deals that exceed Apple Trade In values, especially with a new line or plan upgrade.

Will the iPhone 18 Pro price drop after the iPhone 19 launches?

Yes. Following Apple's standard pricing pattern, the iPhone 18 Pro will be discounted to $999 (or removed from the Apple Store) when the iPhone 19 Pro launches in September 2027. Authorized retailers typically discount the previous-generation Pro by $150-$200 within 2-3 months of the new model launch.

If you are price-sensitive and not in a rush, buying the iPhone 18 Pro in fall 2027 (one year after launch) is the best value. The device is essentially identical to a launch-day iPhone 18 Pro, but $100-$200 cheaper.

Where should I look for the best iPhone 18 Pro deals?

The best iPhone 18 Pro deals in 2026 will be:

  • Apple Trade In + Apple Card Monthly Installment: Best for buyers with a recent iPhone to trade in
  • Carrier (Verizon, AT&T, T-Mobile) with new line: Best for buyers adding a line or switching carriers
  • Best Buy with carrier activation: Often matches carrier deals with an extra $100 gift card
  • Amazon and B&H Photo: Often $50-$100 below Apple Store pricing for unlocked devices, no activation required

Avoid:

  • "Too good to be true" deals on social media: Often scam sites, stolen credit cards, or bait-and-switch pricing
  • Pre-orders from non-authorized retailers: May not arrive on launch day
  • Carrier "free with new line" deals that require you to switch from Verizon to AT&T (or vice versa): Read the fine print on the contract length and the price after the promotional period ends

The iPhone 18 Pro is the most popular iPhone Pro model in years (the variable aperture and the smaller Dynamic Island are driving demand), so expect supply to be constrained for the first 4-6 weeks. Plan accordingly if you want launch-day delivery.

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Sources

  1. [1]Bloomberg (Mark Gurman)(2026-04-15)
  2. [2]Ming-Chi Kuo (TF International)(2026-05-02)